TOKYO (Reuters) - Philip Morris International Inc rau hnub Tuesday tau tshaj tawm qhov pheej yig dua ntawm nws "kub nws tsis hlawv" IQOS cov khoom lag luam hauv Nyij Pooj hauv kev sim ua kom rov muaj kev muag khoom thiab zam kev sib tw los ntawm lwm qhov kev xaiv luam yeeb.
Txij li cov pa luam yeeb e-luam yeeb uas muaj cov kua nicotine tau raug txwv zoo hauv Nyij Pooj, lub teb chaws tau dhau los ua lag luam loj rau "cov khoom siv hluav taws xob tsis kub" (HNB), uas muaj cov pa luam yeeb tsawg dua li cov luam yeeb.
Marlboro luam yeeb tsim Philip Morris yog thawj tus muag cov khoom lag luam nplaim hluav taws hauv Nyij Pooj xyoo 2014, tab sis tom qab pib muag khoom xyoo tas los thiab kev sib tw los ntawm British American Tobacco thiab Nyiv Tobacco, nws txoj kev lag luam kev loj hlob tau nres nyob rau hauv lub quarters tsis ntev los no...
Philip Morris CEO Andrey Calanzopoulos hais rau cov neeg sau xov xwm rau hnub Tuesday tias txij li thaum pib ntawm IQOS hauv Nyij Pooj, "Nws yog qhov tseeb tias IQOS muag tau qeeb."
Tab sis nws tau hais tias yog tias muaj kev xaiv ntau ntxiv ua rau cov khoom lag luam nrov dua nrog cov neeg siv khoom, ces kev sib tw nce mus ntev tsis tas yuav yog qhov phem.
Tus tshiab "HEETS" sau, tus nqi ntawm 470 yen ($ 4.18) ib pob, yuav muaj rau hnub Tuesday, nws hais.Qhov no yog pheej yig dua li tam sim no Philip Morris HeatSticks, uas yog luam yeeb buns rau IQOS li, uas raug nqi 500 yen ib pob.
Calanzopoulos hais rau Reuters hauv kev xam phaj cais tias "Nws yog qhov tseeb kim rau qee tus neeg siv nyiaj ntxiv 30 yen ib hnub, ntxiv 40 yen,"
Nyob rau nruab nrab Lub Kaum Ib Hlis, lub tuam txhab tseem yuav tso tawm cov kev hloov kho tshiab ntawm nws cov IQOS 3 thiab IQOS 3 MULTI li.Cov uas twb muaj lawm yuav muaj nyob rau ntawm tus nqi tam sim no.
Tsis ntev los no, IQOS tshaj tawm txoj kev loj hlob tsis muaj zog tshaj li qhov kev cia siab tom qab Philip Morris, lub tuam txhab lag luam luam yeeb loj tshaj plaws hauv ntiaj teb tau los ua tus thawj coj hauv ntiaj teb hauv cov cua kub tsis kub.
Philip Morris tau hais tias IQOS tuav 15.5% ntawm Nyiv lub khw muag luam yeeb tag nrho, suav nrog cov luam yeeb ib txwm muaj, tab sis qhov kev lag luam no tau ruaj khov.
Calanzopoulos tau hais tias "Kuv xav tias qhov kev poob qis hauv txhua qeb yog ntuj," Calanzopoulos tau hais."Peb muaj cov neeg ua ntej dhau los thiab cov neeg saib xyuas ntau dua."
Philip Morris kuj tau ua daim ntawv thov kev lag luam rau IQOS nrog FDA, tso cai rau lub tuam txhab ua lag luam hauv lub npe ntawm kev pheej hmoo txo.
Philip Morris tau tawm ntawm Altria Group Inc. yuav luag kaum xyoo dhau los thiab Altria yuav ua lag luam IQOS hauv Tebchaws Meskas.
Calantzopoulos tau hais tias daim ntawv tso cai ua lag luam yuav tsum nyob rau thaum xaus ntawm lub xyoo thiab Altria yog "npaj los pib".
Daim ntawv tshaj tawm Lub Kaum Ob Hlis los ntawm Reuters tau taw qhia txog qhov tsis txaus ntawm kev cob qhia thiab kev paub dhau los ntawm qee tus thawj coj soj ntsuam hauv Philip Morris kev sim tshuaj xa mus rau FDA.
Philip Morris tau txais kev saib xyuas hnub Monday tom qab tau tshaj tawm plaub nplooj ntawv xov xwm hais kom cov neeg haus luam yeeb txiav tawm.
Post lub sij hawm: Nov-01-2022